PERSONAL INFORMATION COLLECTED
Alliance Token automatically collects certain identifiable information about a buyer’s device, including but not limited to: (i) Information about web browsers used to access the Site; (ii) IP addresses; (iii) Time zones, and (iv) Cookies that are installed on devices. Additionally, as buyers browse the Site, Alliance Token collects information about the individual web pages or products that buyers view, what websites or search terms buyers use to access the Site, and information about how buyers interact with the Site. Alliance Token refers to this automatically-collected information as “Device Information.”
Alliance Token collects Device Information by means of the following technologies:
Cookies, which are data files that are placed on devices or computers and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org;
Log files, track actions occurring on the Site, and collect data including IP addresses, browser types, Internet Service Providers (ISP), referring/exit pages, and date/time stamps; and
Web beacons, tags, and pixels, which are electronic files used to record information about how buyers browse the Site.
Additionally, when buyers make purchases or attempt to make a purchase through the Site, Alliance Token collects basic personal information from buyers for the express and limited purpose of maintaining the membership database for future communications, including names, mailing addresses, e-mail addresses, and telephone numbers. Alliance Token refers to this information as “Order Information.”
At no time, does Alliance Token require buyers’ billing addresses since payments are NOT collected on the Site, but rather, ALL payment services are handled directly through buyers’ banks or third-party payment portals.
HOW BUYERS‘ PERSONAL INFORMATION GETS USED
Alliance Token uses the “Order Information” collected to fulfill orders placed through the Site including but not limited to: (i) Processing payment information with Alliance Tokens; (ii) Arranging for shipping of items; and (iii) Providing invoices and/or order confirmations. Further, Alliance Token uses this “Order Information: to: (i) Communicate with buyers; (ii) Screen orders for potential risk or fraud; and (iii) Provide buyers with information and/or advertising relating to Alliance Token’s products or services.
COMMUNICATING OFFERS AND MEMBERSHIP RELATED INFORMATION TO OUR MEMBERS
Alliance Token uses the “Device Information” collected to: (i) Screen for potential risk and fraud, particularly IP addresses; and (ii) Improve and optimize our Site by generating analytics about how buyers browse and interact with the Site to determine the success of Alliance Token’s marketing and advertising campaigns. Stored cookie and device information may be used to re-market advertisements to buyers via Facebook, Google, Bing or other online advertising systems.
SHARING OF PERSONAL INFORMATION
At no time does Alliance Token share buyers’ information unless it is directly and expressly related to a purchase for the purposes of product or service delivery.
From time to time, Alliance Token may also share buyers “Personal Information” to comply with applicable laws and regulations such as compliance with subpoenas, search warrants or other lawful requests for information, or otherwise protect Alliance Token’s rights.
As described above, Alliance Token uses buyers “Personal Information” to provide targeted advertisements or marketing communications of interest. For more information about how targeted advertising works, visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
Buyers can opt out of targeted advertising by:
FACEBOOK – https://www.facebook.com/settings/?tab=ads;
GOOGLE – https://www.google.com/settings/ads/anonymous; and
BING – https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads.
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
At no time, does Alliance Token alter the Site’s data collection and use practices when buyers send a Do Not Track signal from their browser.
If you are a buyer resident in Europe, the right to access personal information Alliance Token stores about European buyers can be corrected, updated, or deleted in compliance with the European Union (EU) implementation of the General Data Protection Regulations (GDPR) as of May 25, 2018. If buyers intend to exercise this right, then contact Alliance Token via the contact information below.
Further, for European buyers, Alliance Token processes “Personal Information” to fulfill agreements, orders through the Site, or otherwise pursue ALL legitimate business interests listed above. Additionally, please note that “Personal Information” will be transferred outside of Europe to Canada and the United States.
When buyers place orders through the Site, Alliance Token maintains for its records “Order Information” unless and until buyers expressly and irrevocably requests Alliance Token to delete such information.
The Site is NOT intended for individuals under 18 years of age.
For more information about Alliance Token’s privacy practices, if buyers have questions, or to make a complaint, contact us via e-mail at firstname.lastname@example.org